Nilam Stone market and China’s Ruby Big Potential
Secretary General of the Association Sector Jewels and Jade Jewelry China Sun Fengmin predict, jewelry sapphire and ruby to China huge market potential, the annual sales volume will reach 6 billion yuan RMB, but now only one billion yuan RMB.
Sun Fengmin in a meeting of the Sino-Thai jewelry sector in Beijing recently said, is now marketing the volume of diamond jewelry in China every year approximately 120 billion yuan RMB, and each year increased by 10% more, is expected until the year 2010 will reach 180 billion RMB yuan. In similar markets abroad that had matured as Europe, the United States and Japan, the share of sapphire and ruby in the market reaches 5% to 10% of the total consumption of gems, but in China, the percentage is less than 1%, then there is the potential market that is worth at least 5 billion yuan RMB.
Sun Fengmin shows, there are three elements that restrain market growth sapphire and ruby to China, the first occurrence of a number of fake or inferior products on the market at the time of marketing larisnya the 1990s, so the confidence of our consumers for depleted diamond market. Second, there is no standard in the jewelry sector, sapphire and ruby, it is very difficult popularized when compared with diamond and jade products that have a standard respectively. And third, lack of cooperation with foreign countries. Now, 95% material sapphire and ruby China came from Thailand, but the companies of both countries working together less and less promotion of a planned and organized markets.
Talking about how the settlement of these problems, Sun Fengmin said, “the meeting between China and Thailand this time was the first collaboration between the diamond sector organizations of both countries. Party of China hopes to improve cooperation between relevant sectors of both countries to take advantage of this opportunity, to form a mechanism for effective promotion, intensifying the confidence of consumers to buy jewelry sapphire and ruby by intensifying promotion, and seeks to increase the share market through joint development of new jewelry designs. ”
Sun Fengmin revealed, the institute is actively encouraging the state standard-setting process on sapphire and ruby, consult with ministries and relevant government agencies to reduce taxes in the sector. Sun Fengmin diamond industry believes that China will develop ways jump through readjustment policies, contacts and coordination between sectors of the company.
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